News Topics
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March 31, 2021
BibRave Expands Marketing Partnership with Knockaround
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, has expanded its marketing services with Knockaround, the original affordable and stylish sunglasses company based in San Diego. What started as a product-seed and promotional arrangement has blossomed into a full-fledged agency relationship and multi-facetted partnership. Building upon...
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March 31, 2021
GOAL Foundation Extends Partnership with haku to Drive Memorable Experiences for the Greater Ogden Community
With the pandemic continuing to shift the event landscape, many organizations have begun to envision what the endurance event industry might look like in the next few years. The ability to offer superior customer service, transform insights into action, create unforgettable participant experiences, and foster engaged communities through loyalty- building...
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March 31, 2021
GiveSignup | RunSignup Reports Growth at the Close of Q1 2021
Moorestown, NJ – After a challenging year for endurance events and nonprofits, GiveSignup | RunSignup closes Q1 of 2021 with encouraging signs of market expansion. Total transactions on the platform in March 2021 were just short of the transactions from March 2019, despite the continued absence of many large endurance...
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March 31, 2021
Race Roster’s event calendar tool is more powerful than ever
London, ON (Wednesday, March 31, 2021) - Many timers and event organizations have been using Race Roster’s calendar builder to drive registrations and easily link to results, photos, and more, directly from their own websites. Race Roster’s calendar tool is continuously advancing to give event industry professionals even more control...
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March 30, 2021
Lululemon forecasts better-than-expected sales as digital business accelerates
Lululemon reported net income of $329.8 million, or $2.52 per share, compared with net income of $298 million, or $2.28 per share, a year earlier. Its online sales surged 92%, as many consumers preferred to shop from home during the Covid pandemic. Women’s sales were up 19%, and men’s grew...
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March 30, 2021
USA Triathlon Foundation Announces Recipients of $59,250 in Additional COVID-19 Relief Fund Grants
COLORADO SPRINGS, Colo. — The USA Triathlon Foundation, in partnership with the Professional Triathletes Organisation (PTO), today announced the 27 recipients of nearly $60,000 in grant funding through the second round of the USA Triathlon Foundation COVID-19 Relief Fund. The fund was established last April to support multisport community members...
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March 30, 2021
British marathoner wore blacked-out Nike Vaporflys in Olympic Trials win
On Running-sponsored Chris Thompson wore a pair of Nike's super shoes to qualify for the Tokyo Games...and On Running knew about it. Canadian Running
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March 30, 2021
Tour de France crash inspires high-tech solution for safety
Norwegian's Safe Cycling Race brings LED signs to major pro cycling events to alert riders. Cycling News
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March 30, 2021
Altra Partners with &Mother for Virtual Mother’s Day 5K Race on May 9
Denver, Colo. (March 30, 2021) –Altra, an innovator in the performance footwear category, is partnering with &Motherfor a Mother’s Day virtual 5K to support its mission to break the barriers that limit a woman’s abilityto thrive as a mother and in their career. This Mother’s Day, May 9, women and...
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March 30, 2021
Title Nine Announces Pitchfest Dedicated to Supporting Women-Owned Nonprofits
Emeryville, Calif. (March 30, 2021)- Title Nine, the adventure and outdoor apparel retailer that encourages women to lead, risk, and own, is proud to announce its inaugural Pitchfest Nonprofit Edition (Pitchfest NPE). After three successful years of Pitchfest Outdoor Edition,designed to help women-owned brands bring their products to a larger...
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March 30, 2021
Suunto Bolsters Award-Winning Sports Watches With All-New Premium Models
HELSINKI, Finland (March 30, 2021) — Suunto, the global leader in sports watches, dive computers and precision instruments, today announces the addition of new premium variants to the brand’s two award-winning sports watches, the Suunto 7 and Suunto 9. Both watches feature a new minimalistic design with high-grade five titanium bezels...
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March 30, 2021
Healthy Kids Running Series Secures Lidl US as East Coast Sponsor
Healthy Kids Running Series (HKRS) announced today that Lidl US, the fast growing and top ranked U.S. grocer, will become an official east coast sponsor for the 2021 spring and fall race seasons. The partnership will support more than 17,000 kids in New York, New Jersey, Delaware, Maryland, Washington, DC,...
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March 30, 2021
HOKA ONE ONE® x Cotopaxi® Empowers All Athletes to Explore the Trails
(Salt Lake City, Utah and Goleta, Calif.), Mar. 30, 2021 – Outdoor and B Corp brand Cotopaxi® and leading footwear brand HOKA ONE ONE®, a division of Deckers Brands (NYSE: DECK), have joined forces to launch a colorful collaboration featuring limited-edition riffs on two signature styles. Born out of a...
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March 30, 2021
Austin Marathon Adds Siete Family Foods as Partner
AUSTIN, Texas, March 30, 2021 -- Leading up to the 2021 Austin Half Marathon, Ascension Seton Austin Marathon presented by Under Armour is excited to announce its partnership with locally owned and operated Siete Family Foods. The Austin-based company, which has quickly become the leading health-conscious Mexican-American food brand on...
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March 30, 2021
RunSignup Launches New and Improved RaceDay Check-In App
March 30, 2021 – Moorestown, NJ – GiveSignup | RunSignup announces the launch of its new and improved RaceDay Check-In mobile application for efficient race day processing of participants. Available for Android and iOS devices, the new release of the free RaceDay Check-In app offers core functionality improvements, simplified user...
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March 30, 2021
Challenged Athletes Foundation Funds All Qualified Grant Applicants Totaling $5.1 Million of Support for 3,038 Challenged Athletes Across 94 Sports and Activities
SAN DIEGO, CA – March 30, 2021 – Dedicated to providing life-changing access to sports, Challenged Athletes Foundation (CAF) is thrilled to announce its most meaningful grant distribution ever. Despite one of the most difficult years in recent history, CAF was able to fully fund all qualified 2021 grant applications...
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March 30, 2021
Beti Bike Bash p/b Yeti Cycles Returns this Fall to Colorado
EVERGREEN, COLO, March 30, 2021 - The Beti Bike Bash p/b by Yeti Cycles will return to Lakewood, CO for the 11th time on October 3rd. Registration is now open. The nation's largest women's-only mountain bike race, produced by Team Evergreen, prides itself on bringing together the cycling community in...
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March 30, 2021
Austin Marathon’s KXAN Simple Health 5K Sells Out Quickly
AUSTIN, Texas, March 30, 2021 -- The KXAN Simple Health 5K benefitting Paramount Theatre has sold out and registration is closed. The Austin Half Marathon, owned and produced by High Five Events, is also expected to sell out before race weekend. Both the 5K and the Ascension Seton Austin Half...
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March 30, 2021
TrainingPeaks Announces Growing List of Pro Team Partners
Boulder, Colo., March 30, 2021— TrainingPeaks, a global leader in providing smart and effective digital training solutions for athletes and coaches, today announced partnerships with INEOS Grenadiers and Alpecin-Fenix Cycling Team. These partners join a list of over 20 pro teams that use TrainingPeaks to create, schedule, track and analyze...
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March 30, 2021
Dr. Andy Pruitt Joins Fast Talk Laboratories
March 30, 2021 – Boulder, Colorado, USA – Fast Talk Laboratories, the new sport science community and virtual performance center, welcomes Andrew Pruitt, EdD to its roster of experts as Director of Sports Medicine. Dr. Pruitt is a world-leading expert in sports medicine, overuse injuries, and bike fit. Bringing over...
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March 29, 2021
Ride Santa Barbara 100 Returns October 23, 2021
SANTA BARBARA, Calif. – March 29, 2021 – Ride Santa Barbara 100 (RideSB100), the premier cycling event set on California’s Central Coast, is returning to historic Leadbetter Beach for its 10th anniversary ride on October 23, 2021. Registration opens at ridesb100.com starting March 29 with a $99 opening discount good...
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March 29, 2021
Shimano to step up pursuit of counterfeit sellers
Shimano has announced that it will become more aggressive in defending its intellectual properties, acknowledging that counterfeit goods bearing its branding, or likeness, have caused issues in the marketplace. Read what they are doing on Cycling Industry News.
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March 29, 2021
This New Documentary Breaks Down Size Barriers in Cycling
Cycling traditionally not made room for riders in bigger bodies. Kailey Kornhauser and Marley Blonsky are on a mission to change that mindset. The duo is featured in a new Shimano Originals film, All Bodies on Bikes, which is out on March 29. Bicycling
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March 29, 2021
Cotopaxi Releases 2020 Impact Report
Salt Lake City, UT. (March 29, 2021) -- Today, Cotopaxi—Benefit Corporation and outdoor gear and apparel brand—released its annual Global Reporting Initiative referencing impact report. The report aims to provide balanced and quantified information with regards to the brand’s holistic corporate social responsibility performance as well as to its giving...
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March 29, 2021
Why are people in China burning their Nikes?
Allegations of human rights violations have turned into a social media firestorm. Canadian Running