RunSignUp Debuts CRM on Your Dashboard

June 6th, 2018

Moorestown, NJ – Race directors who use RunSignUp, the leading technology provider for races, can now find their CRM (Customer Relationship Management) data centralized on their dashboard under a new dedicated menu item. The RunSignUp CRM is the core of the RunSignUp race management platform, allowing races to view participant history history, manage their participation, and initiate communications with all types of participants. 

The current release includes a search to find participants across all races owned by a race director (or narrow the search to a single race) as well as list-building capabilities. From search, a race director can find:

  • All current and historical participation for an individual: every race and year they have run, how many referrals they have made, and total funds donated or fundraised for your charity
  • Controls to manage the registration of a participant
  • An internal notes field race directors can use for important information or interactions with that participant
  • The ability to create and save simple lists of specific participants

The search and list functionality in the CRM will expand over time, allowing races to build powerful, context-aware lists such as all people who used a coupon code or volunteered at a water stop the previous year. These lists will then be available to be used in Promotions as an easy way to create coupons to be emailed to a designated list or create a Facebook Custom Audience in a few clicks. Find more about what’s to come with the RunSignUp CRM here:

About RunSignUp
RunSignUp is the leading technology provider for races in the US. More than 15,000 races use RunSignUp to manage their events, registering more than 4 million participants each year. RunSignUp’s platform provides a hub for registration, fundraising, and race promotion, with a convenient CRM view of a race’s participants, donors, sponsors, and more. Additional RunSignUp products include RaceDay Go RD Go for Timers, RunSignUp Clubs to enable membership management, and RaceJoy for mobile experiences. Customers include leading organizations like the Boilermaker Road Race, Crim Festival of Races, Pittsburgh Three Rivers Marathon, Inc., Fifth Third River Bank Run, Philadelphia Marathon, Komen Race for the Cure Philadelphia, Mercedes Marathon, Kentucky Derby Festival, Silicon Valley Turkey Trot, Leone Timing, KC Running Company, Compuscore Timing, Knoxville Track Club, Pikes Peak Road Runners, Gulf Coast Runners, Columbus Running Company, Playmakers Running Store and many more. Services are free except for processing fees when conducting monetary transactions such as race registration or club membership renewal. RunSignUp is founded by runners for runners, using technical capabilities to bring the power of cloud computing to benefit the running community. For more information, visit


RunSignUp Debuts CRM on Your Dashboard

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Johanna Goode

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