TAMPA, Fla./ NEW ORLEANS, La. – The Rock ‘n’ Roll Marathon Series® announced today its new Run Club Program which was officially launched at the Road Runner’s Clubs of America (RRCA) National Convention held in New Orleans, Louisiana.
The Rock ‘n’ Roll Marathon Series Run Club Program™ has been created to help build and foster the great community that exists within the running industry while encouraging new athletes to join the sport. The program encourages friendly competition, engagement throughout training, positive race experiences, and community building both within individual clubs and throughout the broader running population. The Run Club program also provides an opportunity for individual runners to request to be a part of an existing team or the ability to create a club of their own by recruiting new members. All members of registered Run Clubs will have exclusive access to discounts and on-site benefits for Rock ‘n’ Roll Marathon Series events in addition to training programs, social communities and special experiences.
“The term Run Club can describe a variety of groups,” said Marnie Oshan, Director of Athlete Development for IRONMAN and the Rock ‘n’ Roll Marathon Series. “We want to provide something special for the traditional run clubs that make up this amazing community. We also see great opportunity to engage and encourage those first-time runners looking for the support and structure of a club as well as individual runners who want to work towards a finish line as part of a team.”
Run Clubs that take part in the program will be rewarded with special perks and engagement opportunities throughout the year and during Rock ‘n’ Roll race weekend. Some of the benefits of the program include a post-race run club village, opportunities to earn free entries, VIP experiences, special photo areas, promotional opportunities both online and during race weekend, and special curated content on training and the race experience.
The Run Club Program will activate at all Rock ‘n’ Roll Marathon Series events in the United States where runners of all athletic levels can engage with great music in a community environment.
For more information about the Run Club Program, visit www.runrocknroll.com/en/Programs/Run-Club. For more information on the Rock ‘n’ Roll Marathon Series, visit www.runrocknroll.com. Inquiries about the program may be directed to email@example.com. Media may contact firstname.lastname@example.org.
About Rock ‘n’ Roll Marathon Series
The Rock ‘n’ Roll Marathon Series® is the world’s largest running series taking part in over 30 destination events around the world every year. Established in 1998, the Rock ‘n’ Roll Marathon Series simple idea of making running fun has transformed both the U.S. and global running landscape by infusing the course with live bands, cheer teams and entertaining water stations, creating a block-party atmosphere for participants and spectators alike. Focused on running, music and community, race weekend kicks off with a free Health & Fitness Expo showcasing the latest in running gear, sports apparel, health and nutritional information and much more. Events culminate with an entertaining finish-line festival featuring some of the biggest names in music, with past performances including Macklemore & Ryan Lewis, O.A.R. Aloe Blacc, Pitbull, Flo Rida, The Band Perry, Fitz and the Tantrums, the Goo Goo Dolls and Bret Michaels. Further information about the Rock ‘n’ Roll Marathon Series can be found online at www.RunRocknRoll.com and follow @RunRocknRoll on all social platforms.
About The IRONMAN Group
As part of Wanda Sports Holdings, the IRONMAN Group operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock ‘n’ Roll Marathon Series®, Iron Girl®, IRONKIDS®, International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon® Series, mountain bike races including the Absa Cape Epic®, premier marathons including the Standard Chartered Singapore Marathon, trail running like Ultra-Trail Australia™, and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than a million participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 230 events across 53 countries. For more information, visit www.ironman.com.