Writing a Press Release That Gets Results
Custom Content from Endurance Sportswire. Length: 18 minutes
In Module 2.2 of Tina Wilmott's course Fast Track PR, we will take the time to dig deep into press releases. At the end of this session, you will be able to quickly and easily write a professional press release that reporters will actually want to read.
- Components of a press release
- Sample headlines dos and don'ts
- The importance of quotes
- Reporter pet peeves
- Press release challenge