Nissan returns to partner with the St. Jude Country Music Marathon & ½ Marathon

April 22nd, 2014

Nissan returns to partner with the St. Jude Country Music Marathon &  ½ Marathon

Partnership marks the sixth consecutive year and reinforces that Nissan is “Nashville Proud”

NASHVILLE, Tenn. (April 22, 2014) – Nissan is once again partnering with the St. Jude Country Music Marathon & ½ Marathon, which returns to Nashville on Saturday, April 26. The partnership between Nissan and the race, which is entering its sixth consecutive year, includes presenting sponsorship of the half-marathon. In addition, the 2014 Nissan Rogue will serve as the official Marathon pace car, one of 20 Nissan vehicles supporting the race.

As part of Nissan’s continued commitment to the event, consumers will be able to visit the automaker’s “Innovation that excites” booth, where they can experience new Nissan vehicles, ave their photo taken, and enter the Nissan Nashville Proud Sweepstakes for a chance to win a 2015 Country Music Marathon VIP Package and Daily Ticket Giveaways.

The Health & Fitness Expo at the Nashville Music City Center is free and open to the public from 12 p.m.–7 p.m. CST on Thursday April 24 and 10 a.m.–7 p.m. CST Friday, April 25. The Finish Line Festival will take place on Saturday, April 26 from 7 a.m.–2:30 p.m. CST at LP Field.

Nashville-area Nissan employees will also play a big role in the 15th annual race as nearly 400 employees from the company’s North American headquarters in nearby Franklin, Tenn. Are expected to participate in the marathon or half-marathon on Saturday. In addition, over 100 Nissan employees, friends and family are volunteering at the Nissan Water Station along the course on Saturday.

“Nissan is proud to once again support our hometown marathon and Health & Fitness Expo, as well as the great work of the St. Jude Children’s Research Hospital,” said Jon Brancheau, vice president, marketing, Nissan North America, Inc. “Our employees really get behind the weekend’s events, both as race participants and volunteers, as part of our year-round efforts to support our commitment to the local communities around the world where we live and work.”

“We’re thankful to have a great partner in Nissan and their commitment to this event has lead to another year of success for both companies,” said Sean Clottu, Vice President of Sales Development & Activation at Competitor Group. “Given Nissan’s North America headquarters isin the Nashville area, this is a significant market for them to support the local community and reinforce their passion for fitness and performance. We look forward to working together to develop new and innovative ways to engage participants through memorable event experiences and support runners on the completion of this significant milestone.

The St. Jude Country Music Marathon & Half-Marathon presented by Nissan begins at 7 a.m. CST on Saturday, April 26 at Nashville’s Centennial Park. From there, the course continues through the heart of Nashville, passing iconic area locations such as Belmont University, the Tennessee State Capitol Building, Shelby Park and the Cumberland River before finishing at LP Field, home of the Tennessee Titans.

For more information or to register for the event, visit runrocknroll.com/Nashville and follow the Country Music Marathon on Twitter @RunRocknRoll with the hashtag #RunCMM.

About Nissan North America

In North America, Nissan’s operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing.Nissan is dedicated to improving the environment under the Nissan Green Program and has been recognized as an ENERGY STAR® Partner of the Year in 2010, 2011, 2012, 2013 and 2014 by the U.S Environmental Protection Agency. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.NissanUSA.com and www.InfinitiUSA.com, or visit the Americas media sitesNissanNews.com and InfinitiNews.com.

About the St. Jude Country Music Marathon & ½ Marathon presented by Nissan

A Competitor Group event, the St. Jude Country Music Marathon & ½ Marathon presented by Nissan will celebrate its 15th running in the Music City on Saturday, April 26, 2014. Featuring many of Nashville’s best live bands on 28 stages along the 26.2 and 13.1-mile courses, the musically themed road race annually attracts more than 30,000 runners. Race weekend will kick off with a two-day Health & Fitness Expo on Thursday, April 25 and a post-race concert Saturday night at the Bridgestone Arena. All participants receive a free ticket to the concert. Event weekend concludes on Sunday with KiDS ROCK Nashville, where thousands of local kids will run the final mile of a cumulative kid’s marathon training program. Over the history of the event, runners have raised more than $23 million for a variety of worthy causes and nonprofit organizations, including St. Jude Children’s Research Hospital. For more information, please visit RunRocknRoll.com or follow @RunRocknRoll on Twitter.

Competitor Group, Inc.

Nissan returns to partner with the St. Jude Country Music Marathon &  ½ Marathon

Contact Info

Dan Cruz
800-311-1255
dcruz@competitorgroup.com
http://www.CGImediakit.com

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