Golazo Netherlands and MYLAPS Sign 3-Year Agreement to Optimize Sports Experience

February 4th, 2019

Golazo Netherlands and MYLAPS Sign 3-Year Agreement to Optimize Sports Experience

HAARLEM – Golazo Sports Netherlands and MYLAPS signed a 3-year agreement, to offer best-in-class digital sports experiences to athletes and fans. All participants and followers of Golazo events in the Netherlands, famous races like NN Marathon Rotterdam, Marathon Eindhoven powered by ASML, NN CPC Loop Den Haag, will be ensured of the latest developments in the area of automated timekeeping and digital live experience.

From registration to results

MYLAPS Sports Timing, a Dutch company with offices in the USA, Australia, China, Japan and Malaysia, is the inventor of automated sports timing and leader in live performance insights. Golazo Sports Netherlands uses the MYLAPS products and platforms before, during and after the event. It starts with the registration process and is further reflected during the event, with timekeeping and live services like LiveTracking in mobile apps and social media integrations. Shortly after the race all results and insights are published on the results platform MYLAPS Sporthive.

Ultimate experience for athletes, spectators and sponsors

“At Golazo our goal is to nurture passion and emotion in all our projects,” says Mario Kadiks, CEO of Golazo Sports Netherlands. “We want everyone to do sports. This is done through organizing sporting events, as well as sports promotion programs. To give our participants and fans the ultimate sports experience, we use the newest technology. We are convinced that this brings our events to a new level.”

Arno Kempenaar, Manager MYLAPS Event Timing said,  “In 1995 the Rotterdam Marathon was the first event in the Netherlands with automated chip timing for all participants. Nowadays, over 20 million racers and athletes per year perform in MYLAPS-timed contests, from the Olympics, major marathons, NASCAR and IndyCar to countless amateur events worldwide. We have been working with Golazo Netherlands for many years, and that’s always been a great pleasure. Golazo is the expert in organizing sports events and knows exactly what their participants, fans and sponsors nowadays need. With our solutions we are happy to do our part.”

About Golazo Sports Netherlands

In 2014 several Dutch organizations and Golazo Sports united their efforts in Golazo Sports Netherlands with offices in Rotterdam, Eindhoven and Groningen. Through this new venture, leading running events like the NN Marathon Rotterdam, Marathon Eindhoven powered by ASML, the Ladiesrun Rotterdam (biggest ladies run in the Netherlands), the NN CPC Loop Den Haag and the Singelloop Utrecht (oldest competitive run in the country) receive more possibilities to fulfil their potential. The total number of participants of all the Dutch events reaches 240,000. There’s also plenty of room for new events.

About MYLAPS

We support athletes, racers and events in creating their ultimate sports experience. Every year we capture the performance of over 20 million people all over the world. And turn their data into insights, progress and fun. We offer them a better understanding of their performance and help them with their best next steps. Founded in 1982, we have revolutionized the world of sports timing with groundbreaking innovations and set the standard ever since. Our products and platforms are used at professional events like the Olympics and NASCAR to countless local events around the corner.

More info

If you have any questions or need Hi Resolution images, please contact Krijn Snuif (Marketing Lead at MYLAPS), krijn.snuif@mylaps.com or +31-629721859.

MYLAPS Sports Timing

Golazo Netherlands and MYLAPS Sign 3-Year Agreement to Optimize Sports Experience

Contact Info

Krijn Snuif
+31237600250
Krijn.Snuif@mylaps.com
www.mylaps.com

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