Communications Handbook for Event Cancellations and Modifications

Custom Content from Race Roster

With the many challenges that come with managing an event in the middle of a crisis, you and your team may not have the time to assemble a communication plan necessary to efficiently respond to a quickly evolving situation.

This e-book provides in-depth strategies on how to communicate with your participants, fundraising partners, sponsors and vendors, including usable copy for the various types of content you may need to use to manage communications about a change or cancellation to an event.

Handbook includes strategy, plan and timing, as well as templates and guidelines for the following:

  • Messaging guidelines
  • How to communicate about COVID-19
  • Key messages and FAQ
  • Blog
  • Email
  • Website
  • Social Media
  • Video
  • Media Statements
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