Core Health and Fitness Partners With Outside Interactive

October 1st, 2018

Star Trac® Brand Compatibility Will Allow Treadmill Runners to Experience Simulations of Marquee Race Courses, Scenic and Popular Running Routes from Around the World with Their iPad® or Android® Tablet

Vancouver, WA (October 1st, 2018) – Today, it was announced that Core Health and Fitness, the parent company of the Star Trac brand of treadmills for exercisers around the world, has partnered with Outside Interactive, a developer of Virtual Runner, a software application which offers HD video simulations of running routes and famous races from across the globe. When used in conjunction with and iPad or Android tablet, Star Trac treadmills can communicate via Bluetooth®, creating an exact simulation of famous courses for runners to experience and train on prior to race day, or even participate remotely and “officially” from anywhere in the world with select race partners. 

“For over 20 years the Star Trac brand has been synonymous with treadmill superiority,” stated Gary McNamee, Outside Interactive’s president and founder. “We look forward to bringing Star Trac exercisers the opportunity to experience and even officially participate in some of the most popular races in the US and Canada, as well as scenic running routes from around the world, right in their home or club.” 

“The goal of our OpenHubTM platform is to support connection with expert partners to provide world-class solutions for our customers and users,“ stated Travis Vaughan, Director of Cardio Products and Technology for Core Health and Fitness. “The connection with Outside Interactive’s Virtual Runner simulator allows runners to run and train on actual courses from races all over the world, and even experience actual race day atmosphere. This is exactly the type of unique and enriching experience we are dedicated to creating with OpenHub™.”  

The Virtual Runner race route simulator is a software application used on an iPad or Android tablet. It is used in conjunction with HD course videos shot in first person, many on race day. Utilizing Bluetooth technology, the app can communicate with select cardio equipment brands, beginning with treadmills. The treadmill can transmit its speed to the tablet, matching the exact pace of the video. Conversely, the Virtual Runner app can transmit incline commands down to the treadmill, matching the elevation changes of hills found on the course in the video. Partnerships with major cardio equipment brands will allow runners from around the world to officially train for and even participate in select races they may otherwise not have the opportunity to do. This shared experience will create an unlimited audience for endurance events when space limits or geographical barriers may not allow additional runners, benefitting health clubs, race sponsors, charities and exercisers in their home or club, anywhere and anytime.

About Core Health and Fitness:

Core Health & Fitness is the world’s largest private marketer and distributor of commercial fitness products to health clubs, community recreational centers, hotels, government, educational facilities and more.  Core markets its products under the iconic brands Star Trac®, StairMaster®, Nautilus® and Schwinn®. Headquartered in Vancouver, Washington, United States of America with over 400 employees, Core serves a global customer base. Core maintains sales, engineering and service offices throughout the United States (Vancouver, WA; Lake Forest, CA; Independence, VA as well as in the United Kingdom (High Wycombe), Germany (Munich), Spain (Barcelona), Poland (Poznan) and Brazil (Sao Paulo).

www.corehandf.com

About Outside Interactive:

Located on the starting line of the world-famous Boston Marathon®, Outside Interactive is a Hopkinton, MA developer of Virtual Runner, revolutionary patented forward motion technology solutions featuring famous race courses, popular running routes and scenic destinations, all shot in HD from a runner’s point of view. Founded in 2011 by Gary McNamee, a lifelong Boston resident, avid runner and serial entrepreneur, Gary developed Virtual Runner after becoming bored on the treadmill and frustrated with not being able to train properly in New England’s unpredictable and often harsh weather. For more information, visit OutsideInteractive.com

Outside Interactive

Core Health and Fitness Partners With Outside Interactive

Contact Info

Gary McNamee
(774) 331-9200
gary@outsideinteractive.com
www.outsideinteractive.com

Share This Article

Options

Submit Your Press Release

Get your news delivered to thousands of media contacts and industry insiders in the running, cycling and triathlon industries now.

Newsletter

Join ESW Today!

Join

Connect