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All Posts by Team Evergreen.
Team Evergreen Announces BASE Performance as Presenting Sponsor of the Triple Bypass
EVERGREEN, CO – Team Evergreen announces BASE Performance as a presenting sponsor of the 2021 Triple Bypass bicycle ride and a supporting sponsor of The Hundo, Beti Bike Bash, and Mount Evans Hill Climb. The…
Reddiyo Releases Dynamic Training Platform for Cyclists
Denver, COLORADO – April 20th, 2021– Reddiyo announces the release of the Reddiyo training platform, available as a mobile app that provides cyclists with a comprehensive, yet simplified, way of training using custom dynamic training…
Panaracer Unveils 2021 Limited Edition Gravelking Colors
OSAKA, JAPAN (April 20, 2021) —Tire manufacturer Panaracer is proud to unveil its 2021 limited edition Gravelking Color tires. For a fourth year in a row, Panaracer has made its dominant gravel tire available in…
Team Evergreen Announces BOA Technology as Presenting Sponsor of The Hundo
EVERGREEN, COLO, April 15, 2021 — Team Evergreen Cycling, a cycling organization that prides itself on thoughtful philanthropic impact, is pleased to announce BOA® Technology as the presenting sponsor of this year’s Hundo mountain bike…
Team Evergreen Launches Session Series at Floyd Hill
EVERGREEN, COLO, April 1, 2021 — Team Evergreen introduces the Session Series at Floyd Hill – a new weeknight short-course enduro series with a weekend finale on The Sluice, a highlight acclaimed trail at Floyd…
Beti Bike Bash p/b Yeti Cycles Returns this Fall to Colorado
EVERGREEN, COLO, March 30, 2021 – The Beti Bike Bash p/b by Yeti Cycles will return to Lakewood, CO for the 11th time on October 3rd. Registration is now open. The nation’s largest women’s-only mountain…
ELITE and Toronto Hustle Announce 2nd Annual #CRUSHCOVID Challenges for 2021
FONTANIVA, ITALY, March 11th, 2021 — Elite Cycling and Toronto Hustle are announcing two challenges on behalf of #CRUSHCOVID; a Strava Challenge and a 24-hour indoor cycling marathon on Zwift. Both challenges offer participants a…
Team Evergreen to Present The Hundo in 2021 and Beyond
EVERGREEN, COLO, March 10, 2021 — Team Evergreen Cycling, announces a new addition to their events offering: the Hundo. Known to provide some of the smoothest single track in Colorado in the beloved Buffalo Creek…
Cleary Bikes Chooses Thorpe Marketing as its Agency of Record
Richmond, Cali — Cleary Bikes, a specialty manufacturer of kids’ bikes, has selected Thorpe Marketing as its public relations agency of record. Thorpe Marketing will manage Cleary Bikes’ public and media relations. “We’re really looking…
BKOOL Announces Women on Wheels Challenge presented by ELITE
FONTANIVA, ITALY, March 9, 2021 — Elite Cycling announced their WOMEN ON WHEELS, BKOOL challenge on March 8th (International Women’s Day). Designed to celebrate, connect, and support women cyclists, it will continue throughout Women’s History…
Alchemy Bikes Introduces New Arktos
DENVER, COLO, March 2nd, 2021 — Alchemy Bikes, known for their exclusive patented Sine Suspension system, introduces their new carbon Arktos mountain bike. The Arktos is designed to allow for three travel configurations and two wheel…
Pearl Wine and Bike Launch Free Bike Tunes and 5% Giveback to Employee Relief Fund for Month of March
AURORA, COLO (March 2, 2021) — Pearl Wine and Bike Companies, located near the Anschutz Medical Campus in Aurora, Colorado, announce their March Anschutz Giveback as a thank-you to the medical community for their unwavering…
Cirrus Cycles launches Kinekt Ambassador Program, hopes to showcase diverse use of suspension products
Bellingham, Wash. (March 1, 2021) – Cirrus Cycles, the maker of the Kinekt suspension post and the Kinekt stem, is pleased to announce the launch of its first ambassador program. The goal of the Kinekt…
GORE® Wear announces new strategic direction; QBP to become North American distributor
NEWARK, DE — GORE® Wear, the manufacturer of premium performance apparel, today announces its path forward with a new wholesale approach and a more focused product portfolio. The Gore fabrics division will realign its consumer…
Panaracer launches US ambassador program as a celebration of community
HAYWARD, CA (February 1, 2021) — Tire manufacturer Panaracer USA is pleased to announce the launch of its first ambassador program, currently open for applications. Marketing efforts aside, the brand’s first foray in ambassadorship is…
Finish Line Selects Thorpe Marketing as Agency of Record
NEW YORK (Jan. 26, 2021) – Finish Line™, the world’s leading manufacturer of specialty bicycle lubricants and related maintenance products, has selected Thorpe Marketing as its public relations agency of record. Thorpe Marketing will manage Finish…
Minoura Announces 2021 Lineup of Trainers, Providing Smart Training Options
Minoura has announced their 2021 trainer lineup, highlighting the variety of options available depending on individual rider’s needs, goals and budgets. The line-up includes the bluetooth and ANT+ enabled Smart Turbo Kagura series, traditional wheel…
Colorado Classic plans a return to racing in 2022, cancels 2021 event
Denver, Colo. (January 14, 2021)— The Colorado Classic® presented by VF Corporation, America’s premier women’s only racing event, today announced its plans to return to racing in 2022 and not hold an event in 2021. Following…
Cycle Force Group Now Shipping Expanded Joey Kid’s Bike Line-up
Ames, Iowa: Joey Bikes, a dedicated children’s bike brand of Cycle Force Group, has released an expanded line up of kids’ bikes for 2021, which are in stock and ready to ship. The new models…
Elevation Cycles to Sponsor Team Evergreen for 2021 Season
EVERGREEN, COLO, Dec. 29th 2020 — Team Evergreen, the largest, longest-running cycling club in Colorado, is proud to announce Elevation Cycles as a new sponsor in 2021. In addition to being a welcoming bike team…
Triple Bypass Ride and Mt. Evans Hill Climb Join the Gran Fondo National Series as Partner Events in 2021
EVERGREEN, COLO, Dec. 22nd 2020 — Two legendary Colorado-based cycling events (The Triple Bypass Ride and the Bob Cook Memorial / Mt. Evans Hill Climb) will have “partner status” with the Colnago Gran Fondo National…
Topeak Partners with Toolbox Wars for Instagram Holiday Giveaway
TAICHUNG CITY, TAIWAN (December 22, 2020) —The tool battle is on! Hoping to share some bike-mechanic-joy this holiday week, Topeak is partnering with Instagram’s ToolWars to give away a Topeak D-Torq Wrench to one lucky…
SCOTT-SRAM MTB Racing’s Nino Schurter Partners with Topeak for Instagram Holiday Giveaway
TAICHUNG CITY, TAIWAN (December 3rd, 2020) — Topeak, leaders of innovative cycling accessories and SCOTT-SRAM MTB Racing Team, the most successful Cross-Country team on the World Cup circuit, are teaming up to spread a bit…
Colorado Classic Jersey Challenge Culminates in Leading the Charge Yellow Jersey Contest
Denver, Colo. (December 2, 2020)— For the past three months, people have logged commuter miles, climbed like mountain goats, played a guessing game of speed, and shown that the cycling stars of tomorrow are nothing…
Triple Bypass Announces 2021 Plan, Returns to Vail
EVERGREEN, COLO, November 19th 2020 — The Triple Bypass Ride (a Colorado-based cycling event, presented by Team Evergreen) is pleased to announce an exciting development to its legendary course. It will celebrate its 32nd anniversary…
Enduro MTB Training Launches eMTB Training Plan
November 5, 2020: In order to best prepare athletes joining the ranks of eMTB riders, Coach Dee Tidwell, founder of Enduro MTB Training, is launching eMTB Ultimate, the first comprehensive eMTB specific strength and fitness…
After Celebrating Young Riders and Climbers in October, the Colorado Classic Jersey Challenge Continues with a Test of Speed
Denver, Colo. (November 5, 2020) — The onset of fall didn’t keep hundreds of riders from competing in the Colorado Classic Jersey Challenges in October, and four lucky fans rode off with a 2019 Colorado…
Elite Cycling Welcomes Applicants for Worldwide Ambassador Program
FONTANIVA, ITALY — Elite Cycling is now taking applications for its official 2020/2021 Worldwide Ambassador Program. This initiative is aimed at all cycling enthusiasts and professionals who would be interested in promoting the Elite brand…
Introducing the Colorado Classic Virtual QOM Jersey Challenge
Denver, Colo. (October 2, 2020)— The Colorado Classic #InspiredWeRide Jersey Campaign is off to a roaring start with thousands of people already joining the competition to win signed race jerseys from the 2019 event and…
Velo Releases Limited Edition Saddle Colorways
September 29, 2020: Based on early successes of the Senso Ray saddle, Velo is launching three limited edition colorways this fall of their newest saddle. The Senso Ray was launched earlier this year and will…
Colorado Classic launches #InspiredWeRide jersey campaign to keep fans and communities riding throughout Fall and Winter
Denver, CO (September 10, 2020) —Without any actual race jerseys to award this past August due to the cancellation of its 2020 event, the Colorado Classic® presented by VF Corporation has launched a new campaign opening…
Desert Gravel Announces Panaracer as Official Tire Sponsor for 2020 and 2021
FRUITA, COLO. (August 28, 2020) — Desert Gravel is proud to announce Panaracer as the official tire sponsor for the 2020/2021 Desert Gravel Races. The inaugural Co2uT gravel event (slated for October 10, 2020) starts…
Adventurer Daniel Hughes Releases Epic Cols: A Photographic Collection Of The World’s Greatest Climbs
England, UK (August 25, 2020) — Adventurer Daniel Hughes today releases “Epic Cols”, film and photographic collection of the world’s greatest climbs. Each climb ridden first hand by Hughes, the project sets out to contest…
Co2uT Announces RockyMounts as a Sponsor
FRUITA, CO August 20th, 2020 — Desert Gravel is proud to announce RockyMounts as a new sponsor to their 2020/2021 lineup for the Co2uT Race. The inaugural event (scheduled for October 10th, 2020) starts and…
Elite Partners with Zwift to Launch the Sterzo Smart
FONTANIVA, ITALY — In partnership with Zwift, Elite is proud to release the STERZO SMART. The STERZO SMART is Elite’s revolutionary electronic steering plate to be used with indoor bike trainers. This innovative accessory measures…
Panaracer launches new B2C website and welcomes everyone with 20% — for a limited time only
HAYWARD, CA (August 6, 2020) — Panaracer is pleased to announce the launch of its new, more comprehensive website for the North American market. First launched in 2017, the Panaracer USA website has been a…
Colorado Classic publishes its COVID Mitigation Plan hoping to support other event organizers and riders
Denver, CO (August 3, 2020) —Despite cancelling its own event due to increased concerns around a spike in new COVID-19 cases nationwide, the Colorado Classic today published its COVID Mitigation Plan in the hope it…
Elite Launches the Direto XR
FONTANIVA, ITALY — Elite is proud to release the latest addition to their indoor trainers: the DIRETO XR. A natural evolution of the best-selling Direto and Direto X, the DIRETO XR promises to be the…
Barry Bonds, Gates Corporation, FirstBank, VF Corporation, Zwift join Colorado Classic’s effort to financially support women cyclists, even when racing is cancelled
Denver, CO (July 23, 2020)— Legendary baseball star Barry Bonds, Gates Corporation, FirstBank, VF Corporation, and Zwift are the latest to clip in or step up to support the Colorado Classic in their effort to support…
Hutchinson Tires Launches New US Website
MONTARGIS, FRANCE, June 15th, 2020 — Hutchinson Tires (manufacturing bicycle tires since 1890) is pleased to announce they’ve launched a new website specifically tailored to the US market. The new site reflects an ongoing global…
Elite Official Partner of 15 Virtual Tour de France Teams for Virtual Tour de France on Zwift
FONTANIVA, ITALY — Elite announces their official partnership with 15 Virtual Tour de France Teams for the Virtual Tour de France on Zwift. The month of July usually means one thing for the cycling world: Tour…
Co2uT Announces Knight Composites as Official Wheel Sponsor
FRUITA, CO June 30th, 2020 — Desert Gravel is proud to announce Knight Composites as its official wheel sponsor of Co2uT gravel race for 2020 and 2021. The inaugural event (scheduled for October 10th, 2020)…
Velo Launches New Saddles, Expands North American Distribution
June 18, 2020: Velo, the global leader in bicycle saddle manufacturing, announced three new saddles this week in conjunction with expanded distribution in the North American market. The new distribution agreement with Ken Yamakoshi will…
Elite Releases the 2020 FLY Team Bottles for WorldTour Teams
FONTANIVA, ITALY, June 18, 2020 — Elite Cycling proudly releases the new FLY Team bottles to be used by its WorldTour partners in 2020. Long-time makers of the world’s lightest cycling water bottles (and their…
With addition of new European dealers, Cirrus Cycles’ Kinekt products now sold in 18 countries
Bellingham, Wash. June 16, 2020 – Cirrus Cycles, the maker of the Kinekt suspension post and Kinekt stem, is pleased to announce the addition of several international distributors, making their products available to customers world-wide.…
Colorado Classic plans for ‘Made for TV’ model for August race
Denver, CO (June 10, 2020)— In response to the ongoing COVID-19 pandemic, the Colorado Classic® presented by VF Corporation today released an initial statement sharing their intention to continue their August race with a revised format,…
Co2uT Announces Salsa Cycles as Title Sponsor
FRUITA, CO — Desert Gravel is proud to announce Salsa Cycles as the title sponsor of Co2uT gravel race for 2020 and 2021. The inaugural event (scheduled for October 10th, 2020) travels around and across…
Co2uT Gravel (p/b Team Evergreen) Opens Pre-Registration to Women-Only May 10th
EVERGREEN, COLO. May 8, 2020 — Desert Gravel and Team Evergreen will be opening pre-registration to women on May 10th, for their inaugural Co2uT gravel race, (scheduled in October). This unique event showcases all the…
Hutchinson Tires Releases New Gravel Tire: The Touareg
MONTARGIS, FRANCE, May 5th, 2020 — Hutchinson Tires (manufacturing bicycle tires since 1890) is proud to release The Touareg – the latest addition to their gravel/cyclocross range. Whether you’re racing or planning an epic adventure,…
Team Evergreen to present the Co2uT in 2020
EVERGREEN, COLO. May 1, 2020 — Team Evergreen Cycling and Desert Gravel are teaming up to present the inaugural Co2uT gravel race, scheduled for October 10th, 2020. This unique “Desert Gravel” event starts and ends…
Elite Cycling Joins Forces with Bkool to Present the Elite Cup
FONTANIVA, ITALY, May 1st, 2020 — With all regular races and outdoor training activities postponed due to COVID-19 lockdown, Elite has joined forces with Bkool to make the most of your indoor training with a…
Cirrus Cycles, Inc. hires Nathan O’Neil and OnEdge Sport Sales to increase presence into the South Eastern states of the US
Bellingham, Wash. April 23, 2020 – Cirrus Cycles, the maker of the Kinekt suspension post and Kinekt stem, is pleased to announce a partnership with Nathan O’Neill and OnEdge Sport Sales, LLC, to increase their…
Elite Cycling Releases The JET Water Bottle
FONTANIVA, ITALY, April 22, 2020 — Elite Cycling (long-time makers of the World’s lightest cycling water bottles) proudly releases the JET — a new water bottle made of biodegradable plastic material, that maintains the impeccable…
Hutchinson Tires Unleashes the KRAKEN
MONTARGIS, FRANCE — Hutchinson Tires (manufacturing bicycle tires since 1890) has unleashed THE KRAKEN – it’s latest addition to the XC / Trail range. The Kraken Racing Lab is the remarkable result of close collaboration…
VIDEO: Professional bike racers commit to riding solo during the COVID pandemic
Denver, CO (April 16, 2020) — The Colorado Classic® presented by VF Corporation released a video today highlighting the realities of what life is currently like for professional bike racers. Athletes from the US, Colombia,…
The Colorado Classic announces Business in Sport Webinar Series
Denver, CO (April 10, 2020) — In response to the stalled racing season, the Colorado Classic® presented by VF Corporation today announced the launch of the Business in Sport Webinar Series, a free series of…
The Colorado Classic® presented by VF Corporation announces 2020 host communities
Denver, CO (March 9, 2020) — The Colorado Classic® presented by VF Corporation today announced the four cities that will host the prestigious race this summer. At a press event at the Colorado State Capitol,…
Elite Cycling Sponsors 10 WorldTour Teams in 2020
FONTANIVA, ITALY — Elite Cycling is pleased to announce that they will be the technical partner of 10 WorldTour teams for the 2020 race season. The UCI WorldTour Teams racing with Elite products are such…
GORE® Wear Introduces itself to the American Cross-Country Industry at The Birkie
Hayward, Wis. (February 21, 2020) –America’s biggest cross-country ski event, The American Birkebeiner, is underway in Hayward, WI, and GORE® Wear is proud to be present at this iconic event as a sponsor. With a…
More Than A Race: Colorado Classic aims to change cycling with innovative TV streaming model
Denver, CO (February 14, 2020): The Colorado Classic® presented by VF Corporation today announced the continuation of its innovative TV streaming model and the launch of a new 2020 video series to celebrate and empower female…
Velo Launches Year of the Rat Saddle
Velo Saddles launches their limited edition Year of the Rat saddle this week at CABDA Midwest building on their annual tradition of offering a special saddle to celebrate the Chinese New Year. Rats aren’t always…
Triple Bypass Ride and Mt. Evans Hill Climb Join the Gran Fondo National Series as Partner Events in 2020
EVERGREEN, COLO, February, 4th 2020 — Two legendary Colorado-based cycling events (The Triple Bypass Ride and the Bob Cook Memorial / Mt. Evans Hill Climb) will have “partner status” with the Gran Fondo National Series…
Goodbye Rough, Hello Smooth
Introducing the Kinekt suspension stem Bellingham, Wash. January 29, 2020 – Cirrus Cycles today announced the launch of its newest product: The Kinekt Suspension Stem, a revolutionary stem designed to reduce arm, wrist, and shoulder…
Team Evergreen to present the Beti Bike Bash in 2020
EVERGREEN, CO, January 29, 2020 — Team Evergreen Cycling and Beti Bus Productions are teaming up for the 11th annual Beti Bike Bash on May 31, 2020 in Lakewood, Colorado. The largest women’s mountain bike…
GORE® Wear takes home ultimate ISPO honor
The GORE®R5 GORE-TEX INFINIUM™ Insulated Jacket wins “Product of the Year” MUNICH, GERMANY, (Jan 26th, 2020) – This year’s ISPO Award celebrations saw GORE® Wear claiming the “Product of the Year” title for its GORE®…
Colorado Classic Extends Invitation to Top-ranked Domestic Elite Team
DENVER, JANUARY 15, 2020 – In an effort to continue supporting the development of women’s cycling in the US, the Colorado Classic® presented by VF Corporation today announced that it will reserve one team invitation to…
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