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All Posts by iFit.
iFit Connected Fitness Creates Tokyo Marathon Challenge in Response to Race Cancellation Due to Coronavirus
LOGAN, Utah — When the Tokyo Marathon was canceled for all non-professional runners in an attempt to slow the spread of the coronavirus, naturally, 38,000 registered runners were disappointed. In response, iFit created a Tokyo…
iFit Trainer Ashley Paulson Qualifies for the 2020 Olympic Marathon Trials, Bringing Elevated Expertise to iFit Members
(Logan, UT) – February 19, 2020 – iFit Trainer Ashley Paulson will compete in the 2020 Olympic Marathon Trials in Atlanta, Georgia on February 29, 2020. Paulson, an accomplished ultrarunner, triathlete, and marathon runner with…
iFit-Powered NordicTrack Treadmills Awarded Runner’s World Editors’ Choice for the Second Year
(Logan, Utah — January 15, 2020) — iFit, the interactive connected fitness technology, is the differentiating feature that led Runner’s World to give the coveted designation of Editors’ Choice award to two NordicTrack treadmills. “[iFit]…
NordicTrack x iFit Partner With GearJunkie for the 2020 Adventure Grant Contest
Win a Grand Prize of $7,500 and NordicTrack equipment to train for and take on a dream outdoor adventure (Logan, Utah — December 30, 2019) — NordicTrack x iFit and GearJunkie are teaming up for the…
iFit Raises $200 Million To Accelerate Its Explosive Growth in The Connected Fitness Category
(Logan, Utah, December 11, 2019) – iFit (“iFit”), the connected fitness streaming platform, today announced the completion of a $200m growth equity investment led by Pamplona Capital Management (“Pamplona”). iFit is owned by ICON Health…
Altra Showcases Fall 2019 Line at The Running Event Featuring New Outdoor Adventure, Road and Trail Shoes
(Logan, UT — November 27, 2018) Altra’s Fall 2019 collection, featuring a new outdoor adventure line with road and trail updates, will be showcased at The Running Event in Austin, Texas on November 28-30 at…
Altra Elite Zach Bitter Sets World Record for Fastest 100 Miles on Trail
(Logan, UT — November 13, 2018) Altra’s Elite athlete Zach Bitter ran a 12:08:36—with an insanely fast 7:17 average pace—to set a new 100-mile trail world record at the Tunnel Hill 100 Mile. Bitter’s time…
NordicTrack Introduces LiveCast™ Streamed Workouts with the Commercial S22i Studio Cycle
(Logan, Utah — February 6, 2018) — NordicTrack announces another connected fitness product, with the sleek, modern Commercial Studio Cycle Series, featuring high-energy LiveCast™ workouts, streamed directly to the cycle’s 22-inch touchscreen. The Smart HD…
Altra’s Mike McKnight Wins the 2017 Triple Crown of 200-Milers #200isthenew100
Logan, UT – Altra’s Mike McKnight recently won the incredible endurance feat of the Triple Crown of 200s, running three 200+ mile races just weeks apart: Bigfoot 200, Tahoe 200 and Moab 200. McKnight placed…
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