Are the US Olympic Marathon Trials Broken? Examining the Business Model of America’s Greatest Marathon

April 28, 2022

Brant Kotch did not want to host the US Olympic Marathon Trials in 2012. Kotch, an affable, mustachioed Texan, has served as the race director of the Houston Marathon since 2002. And as USATF searched for bidders in 2009 for the next Olympic Trials, Kotch had been the target of a lobbying effort by his friend Jim Estes, then USATF’s Associate Director of Marketing/Long Distance Running Programs. Lets Run