LATEST TRIATHLON NEWS
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January 27, 2021
FORM Smart Swim Goggles Now Connect to Leading Swim Spas
Vancouver, BC, January 27, 2020 — FORM, the sports wearable technology company behind the FORM Smart Swim Goggles, today announced its partnership with Jacuzzi Brands LLC swim spas. Through the partnership, FORM will bring an exclusive connected swim spa experience to their FORM Smart Swim Goggles and Jacuzzi brands swim...
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January 27, 2021
RunSignup | GiveSignup’s Annual RaceTrends Report Shows 48.1% Participation Decline, Gradual Recovery
Moorestown, NJ – RunSignup | GiveSignup released their Annual RaceTrends Report evaluating the state of the endurance industry. The impact of COVID-19 was reflected in every data point for 2020 as the evolution of events from in-person to virtual and back again caused eye-catching participation declines, shifts in marketing strategies, and an increased...
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January 26, 2021
deboer wetsuits partners with 2019 Ironman European Champion, Skye Moench
Stamford, CT, Release: January 26, 2021. deboer wetsuits is proud to announce its partnership with Skye Moench. In 2019 Moench staked her claim as one of the top long course triathletes in the world when she won the Ironman European Championship in Frankfurt, and followed that up with a win...
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January 25, 2021
‘Fat But Healthy?’ New Research Suggests Fitness Doesn’t Cancel Obesity’s Negative Health Effect
Leading an active lifestyle is not enough to counter the negative effects of being overweight on heart health, according to new research challenging the idea that fitness is more important than weight in leading a healthy lifestyle, and prompting calls for policymakers to rethink health initiatives that prioritize physical activity...
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January 25, 2021
Scott Sternberg Appointed to USA Triathlon Board of Directors
COLORADO SPRINGS, Colo. — USA Triathlon today announced that Scott Sternberg, a Greenwich, Connecticut-based media and technology executive, has been appointed to the USA Triathlon Board of Directors. Sternberg will serve as an Independent Director for a two-year term starting in January 2021. Sternberg has worked at companies such as...
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January 25, 2021
HITS Endurance Announces Rebrand to Alpha Win
Saugerties, NY - HITS Endurance, a leading endurance race management group, announced today a rebrand of its identity and mission that reflects a deep dedication to athletes and their commitment to excellence in competition and health and wellness. At the heart of this rebranding is a change of the company...
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January 24, 2021
That’s a Wrap: More Than 1,000 Attend Endurance Exchange Virtual Industry Conference
COLORADO SPRINGS, Colo. — The second annual Endurance Exchange, the premier industry-wide conference for endurance sports hosted by USA Triathlon, came to a close Saturday after three days of education, inspiration and connection in and around the multisport community. The virtual event drew more than 1,000 total attendees — nearly...
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January 22, 2021
Malibu Triathlon Announces 2021 Race Dates
Malibu Triathlon presented by Bank of America is delighted to confirm its 2021 race weekend will be held on September 25-26. This year’s Age Group races will feature the event’s prestigious Classic and Olympic distances. The Classic distance is a 0.5 mile swim, 17 mile bike and 4 mile run,...
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January 22, 2021
Minoura Announces 2021 Lineup of Trainers, Providing Smart Training Options
Minoura has announced their 2021 trainer lineup, highlighting the variety of options available depending on individual rider’s needs, goals and budgets. The line-up includes the bluetooth and ANT+ enabled Smart Turbo Kagura series, traditional wheel drive trainers, hybrid rollers and classic roller options. “At Minoura, we understand the important role...
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January 21, 2021
USA Triathlon and Pocket Outdoor Media Join Forces to Drive Triathlon Participation
COLORADO SPRINGS, Colo. — USA Triathlon and Pocket Outdoor Media, publishers of Triathlete Magazine, today announced a partnership in which they will produce a joint magazine for all USA Triathlon Annual Members and Triathlete subscribers. The partnership also gives USA Triathlon Annual Members access to Triathlete Pass, a hub of...
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January 21, 2021
Professional Triathletes Organisation Announces Martin Turner as Executive Producer for The Collins Cup
LONDON, ENGLAND: The Professional Triathletes Organisation (PTO) today announced that it has enlisted the talents of multi award winning director and producer Martin Turner to head the broadcast coverage for the PTO’s flagship event - The Collins Cup. The Collins Cup will bring together the greatest professional triathletes in the...
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January 21, 2021
Kyle Coon Named USABA Program and SafeSport Coordinator
COLORADO SPRINGS (January 21, 2021) – The United States Association of Blind Athletes is pleased to announce Kyle Coon as the organization’s Program and SafeSport Coordinator. In this position, he is responsible for planning, implementing and providing logistical management for various USABA events and programs. Since losing his sight at...
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January 20, 2021
Challenge Family and ABUS conclude three-year agreement
In a year in which the safety of athletes plays a more prominent role than ever before, CHALLENGE FAMILY and ABUS are more than satisfied to announce a three-year partnership to take athletes' safety to the next level. This safety that comes with this partnership logically has nothing to do with the...
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January 20, 2021
RunSignup | GiveSignup Releases Photos 2.0 to Increase Participant Engagement
RunSignup | GiveSignup has released the 2.0 version of their free photo platform for endurance events and nonprofit ticket events. With hybrid events (those with both in-person and virtual elements) overtaking the 2021 event scene, Photos 2.0 creates a central hub for an event celebration including all participants. The free...
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January 20, 2021
Zwift Appoints YuChiang Cheng As Chief Product Officer to accelerate its product and customer experience
(LONG BEACH) - Zwift, the online training platform for cyclists, runners and triathletes worldwide, has today announced the appointment of YuChiang Cheng who joins as Chief Product Officer where he will own the end-to-end customer experience of Zwift’s products; driving customer value, innovation and quality. Cheng will lead Product Design...
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January 19, 2021
CTS Welcomes 5 New Coaches Specializing for Ultrarunning, Triathlon, and Cycling
(Colorado Springs, January 19, 2021) – CTS, a pioneer in the endurance coaching and camps industry, today announced five new additions to their staff of 50+ professional coaches. Patrick McGlade, Jackson Brill, Tamara Kozulina, Matthew Wisthoff, and Harley Nunan bring unique strengths to the CTS Coaching Staff and are available...
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January 15, 2021
Race Management Companies Above The Fold Events & Sport Promotions and Team Magic Announce Merger, Restructuring
Nashville, TN – Tennessee-based race management companies Above The Fold Events & Sport Promotions and Team Magic today announced the merger of their companies effective January 14, 2021. Team Magic, founded in the late 1980s and now one of the nation’s largest full-service race management companies, will add to its...
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January 14, 2021
Leslie Jordan, Inc ‘Warms Up’ 2021 with New Fleece-Bottom Gaiters
Portland, OR – Jan. 14 , 2021 - Leslie Jordan Inc, the brand that race directors count on, is adding a NEW Fleece-Bottom Gaiter to their line of face coverings. In 2020 they added reusable branded cloth masks to their product line. For 2021 they are adding fleece to the...
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January 13, 2021
Muncie, Indiana to Host Full-Distance IRONMAN Triathlon in 2021
MUNCIE, Ind. / TAMPA, Fla. (January 13, 2021) – Following the sellout of all 12 full-distance IRONMAN® triathlons across the United States and Canada in 2021, The IRONMAN Group today announced the addition of a new full-distance IRONMAN triathlon that will take place in the long-standing IRONMAN partner city of...
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January 12, 2021
2021 Kerrville Triathlon Festival Opens Registration
AUSTIN, Texas, January 12, 2021 - Registration is open for Kerrville Triathlon Festival, also known as The Most Scenic Triathlon in Texas. The popular destination triathlon is produced by High Five Events. It’ll celebrate its 10th anniversary on September 25-26th, in Kerrville, Texas. In 2019, more than 1800 triathletes competed...
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January 9, 2021
IRONMAN Virtual Club Kicks off the New Year with You Vs. You Campaign along with a Series of Virtual Races Designed to Prepare Athletes for the year ahead
TAMPA, Fla. – Following the culmination of its inaugural year that saw the platform grow to over 126,000 members, the IRONMAN® Virtual Club™ has kicked off 2021 with the IRONMAN VR You vs. You campaign designed to encourages athletes to set their goals and chase their dreams with precision and...
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January 8, 2021
XTERRA Partners with Zwift to take Off-Road Training & Racing Online
Minneapolis, MN (January 8, 2021) – The XTERRA community has joined forces with Zwift, the fitness company born from gaming, to take the fun and challenge of its action-packed racing series online with the XTERRA x Zwift Off-Road Series starting January 11 that builds into a full week of racing...
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January 7, 2021
IOC reconfirms commitment to Olympic Games following Tokyo’s state of emergency
Tokyo announced today that it would be transitioning into a Stage 4 shutdown. Despite a state of emergency being declared in Tokyo, the host city of the Olympic Games this summer, the International Olympic Committee (IOC) has remained committed to making sure the games continue as scheduled. SwimSwam
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January 7, 2021
Ironman Organizers Get Win In COVID-19 Cancelation Suit
A Florida judge on Thursday ended a proposed class suit accusing the company behind Ironman triathlons of not refunding fees for races canceled because of the COVID-19 pandemic, ruling that the "no refunds" clause of the participant contract is both clear and not unconscionable. Law360
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January 7, 2021
Pro Triathlete Braden Currie Joins Forces With Felt Bicycles For Three Seasons
Rancho Santa Margarita, California (January 7, 2021) — Felt Bicycles is excited to announce that professional triathlete Braden Currie will partner with the Southern California brand for the next three racing seasons. Currie, who hails from New Zealand, has become a regular presence near the front of many a race...