ACTIVE’s Market-Leading Registration and Data Insights Platforms Selected for WME | IMG’s 600,000 Annual Transactions Globally
DALLAS – Sept. 29, 2015 –ACTIVE Network® today announced a multi-year technology deal with WME | IMG to power nearly 600,000 global online registrations for its mass participation events and provide data solutions and business intelligence to help IMG grow revenue and increase participation. ACTIVE Network replaces WME | IMG’s multiple disparate event management and online registration systems with ACTIVEWorks® Endurance, ACTIVE’s robust, cloud-based, technology solution which seamlessly handles large volumes of registrations and payment processing for events in over 50 countries, up to 15 languages and 29 currencies. WME | IMG will also gain insights into participant and market trends through actionable intelligence data delivered through ACTIVE Network Activity Cloud™.
ACTIVE Network will handle online registration and data solutions for WME | IMG’s mass participation team, which owns events globally, manages events for other brands, and connects marketers with some of the world’s most celebrated endurance sporting competitions.
About ACTIVE Network
ACTIVE Network® is the leading global marketplace for activities and events, connecting participants and activity organizers, while offering unparalleled business intelligence through our industry-leading data solutions and insights platform that helps organizers drive increased participation and revenue. ACTIVE Network annually processes nearly 100 million registrations and more than $3B in payments for over 47,000 organizers and 200,000 activities and events worldwide. Our enterprise-level ACTIVEWorks® platform offers organizers leading-edge SaaS technology that streamlines the administration of activities and events. Our ACTIVE Network Activity Cloud™ platform combines data analytics and business intelligence tools to provide actionable insights that help organizers better manage their events and increase participation. Founded in 1999, ACTIVE Network is headquartered in Dallas, Texas with offices throughout North America, Europe, Asia and Australia.