Iconic Wildflower Triathlon Festival to Offer New Events, Activities and Premium “Glamping” Options

December 6th, 2017

MONTEREY, CA (December 6, 2017) – Motiv Sports has announced today that the all-new, rebranded Wildflower Experience will offer a full weekend of traditional racing plus additional events and premium camping options at Lake San Antonio. Wildflower is known all over the world for its legendary triathlons and festival-like atmosphere. This year’s 35th Annual Wildflower Experience will be held the weekend of May 4- May 6, 2018.

In addition to the legendary Wildflower Long Course, Olympic Distance and Sprint Distance
triathlon races, Wildflower will now offer a 5K and 10K trail run, stand-up paddle board events, and yoga sessions throughout the weekend.

“Taking the year off has allowed us to keep our key traditions and evolve into our future festival vision,” explained Colleen Bousman, Race Director. “One of the key new events for

Wildflower 2018 are additions that also focus on entertaining friends and family throughout the fun-filled weekend. We will have something active for everyone to enjoy.”

Wildflower’s setting in the Central Coast of California is one of many reasons athletes travel to this iconic race.  Aside from the race events, the scenic outdoor venue includes live music, a beer and wine garden, nature hikes, corn hole tournaments, and a large array of exhibitor booths — all lending their touch of fun for a fantastic weekend.

On-site racers will now have more premium camping options at Lake San Antonio than ever before. Along with traditional tent camping, athletes can upgrade their Wildflower camping experience to “glamping” in canvas, yurt-like Bell Tents or nostalgic Tinker Tin trailers. Campers will be surrounded by Central Coasts wildflowers, and star-filled nights. There’s also an option from Getaway RV to have a RV delivered onsite.  If camping isn’t of interest, attendees can choose to stay outside the campground in the charming town of Paso Robles, which offers a variety of inns, hotels and vacation rentals.

Wildflower continues to draw thousands of competitive and amateur athletes each year. With Mother Nature as its venue, a challenging course that affords finishers bragging rights, and a fun-filled, three-day festival as a way to disconnect from the daily stress of life, it’s sure to be the California destination race for years to come.

SCHEDULE OF EVENTS

All events take place at Lake San Antonio, South Shore in Monterey County, CA.

Saturday, May 5, 2018

  • Long Course Triathlon (1.2 mile swim, 56 mile bike, 13.1 mile run)
  • Mountain Bike Sprint Triathlon (.25m swim, 9.7m bike, 2mi run)
  • 10 mile Trail Run
  • Stand Up Paddle board Race (SUP) (2 & 6 mile)
  • Wildflower 5K Run
  • Yoga in the Park all day

Sunday, May 6, 2018

  • Olympic Distance Triathlon (1.5k swim, 40k bike, 10k run)
  • Sprint Distance Triathlon (.25 swim, 20k bike, 5k run)
  • Wildflower 10K Run
  • Stand Up Paddle board Race (2 & 6 mile)

*The WF2 (athletes race the long course Saturday and Olympic Course Sunday) is also available for the 2018 race weekend.

For complete event, accommodations information, and registration please visit: http://www.wildflowertriathlon.com/

To book a campsite at Lake San Antonio: http://www.wildflowertriathlon.com/accommodations/

About The Wildflower Triathlon

Beginning in 1983 at Lake San Antonio in central California, The Wildflower Triathlon is one of the most iconic races in the sport. Held the first weekend in May, “The Woodstock of Triathlon,” is host to a Long Course, Olympic, Sprint and Mountain Bike distance events over the 3-day endurance sports festival. The Wildflower Triathlon Experience returns for 2018 on May 4 – 6. Learn more at www.wildflowertriathlon.com.

About Motiv Sports

Motiv Sports is an active lifestyle and entertainment company focused on delivering authentic and immersive live and digital experiences. Founded in 2015, Motiv Sports is headquartered in Denver, CO, with offices across the U.S., Australia, United Kingdom, Europe and Canada. With decades of experience in the sports and entertainment events industry, the company is continually refining what works while exploring unique partnerships and opportunities to further enhance the consumer experience. The Motiv Sports platform currently consists of 41 triathlon and running events and digital properties with plans to expand into several vertical industries in the outdoor lifestyle space. A belief in better is the root of all motivation. That’s what Motiv Sports is all about. Learn more at www.motivrunning.com.

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Motiv Sports

Contact Info

Heather Krug
310-463-1415
heather@heatherkrug.com
MotivRunning.com

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